Attivo lives by the mantra that high-quality Lifestyle Financial Planning advice empowers people to make the right decisions for their unique circumstances. As one of the largest national chartered Lifestyle Financial Planning businesses in the UK, they are proud to be an independent, whole-of-market firm. This independence ensures that every recommendation they make is tailored to be the most suitable for their clients’ needs, now and for the future.
Financial Planning specialists
Among the few national firms with dedicated pension specialists, Attivo know that technical competence, professional qualifications and practical experience are essential for delivering the Lifestyle Financial Planning that is so highly valued by their clients.
Their team of chartered, independent Lifestyle Financial Planners brings expertise across tax planning, investment management, mortgage advice and corporate employee benefits.
This breadth of knowledge allows them to provide a comprehensive, client-focused service proposition that supports their clients at every stage of their financial journey.
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A proven partnership
Attivo is the Principal Partner of Worcestershire County Cricket Club. After supporting the women’s team in 2024, they now appear on the front of shirt for both the men’s and women’s Worcestershire Rapids teams in the T20 Vitality Blast and the Metro Bank One Day Cup for the 2025 season.
The partnership includes front-of-shirt branding, fan engagement, hospitality and wider brand integration across the club.
Stephen Harper, Attivo’s Chairman and Founder, said: ‘We were thrilled to sponsor the women’s shirt in 2024 for many reasons, including empowering women in sports and nurturing raw talent. We’ve built on that in 2025, supporting the men’s T20 Vitality Blast team as well as the women’s. We are also main sponsor of the One Day Cup shirt, but we made the decision to donate that to the JB33 Foundation.’
Stephen continued: ‘This partnership is about more than putting our name on shirts, it’s about reaching further into the community and making a real difference.’
Honouring Josh Baker
Our relationship with Attivo also carries personal meaning through their support of the JB33 Foundation. The foundation was created in memory of Josh Baker, who passed away in 2024. Attivo donated their front-of-shirt position to the foundation for Metro Bank One Day Cup matches and backed a limited run of shirts to raise funds for its work.
The JB33 Foundation supports grassroots cricket with defibrillators and safety resources. Josh’s legacy is embedded across New Road and within the community the club serves.
Delivering Impact
“From the moment I began working with Worcester County Cricket Club, I’ve been struck by the genuine sense of community and ambition that surrounds them.
Meeting people who care deeply about what they do is truly inspiring, and it’s been a pleasure to contribute to a partnership that already feels meaningful and impactful.”
Ben Sheward APFS, Attivo’s Chartered Financial Planner
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Attivo Financial Ltd (FRN 497130) is authorised and regulated by the Financial Conduct Authority (FCA) for the provision of regulated financial advice. Some services we provide, such as inheritance tax and estate planning, are not regulated activities and are therefore not covered by the FCA regulatory framework. Investment values may fall as well as rise and you might get back less than you originally invested.