Friday, March 31st, 2023


Worcestershire County Cricket Club is delighted to announce that it has entered into a multi-year partnership with Castore, a leading sports brand, who will be the club’s new kit partner.

Castore, which was founded by Tom and Phil Beahon in 2015, has become a major player in the world of sports apparel, partnering with elite athletes and teams across the globe. The company will provide Worcestershire with high-quality matchday and training apparel, as well as leisurewear for supporters, for the duration of the partnership.

Pascal Lafitte, Director of Partnerships at Castore, spoke: “We’re thrilled to announce we’re further strengthening our cricket team partnerships with our new season partnership with Worcestershire County Cricket Club. 

“Worcestershire have a great history, and we look forward to showcasing our kit designs to their supporters this Summer.”

Worcestershire’s Head of Commercial & Operations, David Hoskins, expressed his excitement about the partnership, saying: “We are thrilled to welcome Castore on board as our new kit partner. 

“The quality and innovation of their products are second to none, and we are confident that they will help us to look and feel our best both on and off the field. 

“This partnership represents a major step forward for our Club, and we can’t wait to see our players and supporters in the new Castore kit.”

The partnership is expected to create significant opportunities for both Worcestershire and Castore, with a range of new products set to be launched in the coming months. The kit will be available to purchase from the Club’s official online store, as well as in person from the Club Shop at New Road.

Stay tuned for the new collection reveal soon.