Universal Display, a leading innovator in the signage industry has been a valued Club partner for over six years, and are integral to bringing the Club’s New Road venue to life and showcasing other Club partners brands.
The extended partnership will see Universal Display continue to provide comprehensive display solutions throughout New Road, including boundary boards, banners, custom wallpapers, vehicle graphics and other signage.
Additionally, both parties will collaborate on exciting new initiatives to further enhance the fan experience and engage visitors to New Road.
Joe Tromans, Worcestershire’s Head of Commercial & Partnerships, expressed his enthusiasm for the continued partnership: “We are thrilled to extend our partnership with Universal Display.
“Their commitment to the Club and their dedication to providing exceptional visual experiences align perfectly with our own values.”
“Their state-of-the-art displays not only enhance the visitor experience at New Road, but also play a crucial role in showcasing our brand and partners to a wider audience.”
Directors of Universal Display Limited, Amanda Rouse & Mike Lapac both echoed their sentiment: “We are incredibly proud to continue our partnership with Worcestershire County Cricket Club.
“New Road is a prestigious venue, and our displays provide a platform for us to showcase the power and versatility of our technology, including the latest super wide format printers, from HP allowing us to utilise the greenest water based latex inks.
“We are excited to be a part of the club’s journey and contribute to the exceptional matchday experience for fans and players alike.”
To discuss Partnership options with the Club please email partnerships@wccc.co.uk