Tuesday, January 24th, 2023


Worcestershire County Cricket Club are excited to announce Kind Wealth has become Vitality Blast shirt-sleeve sponsor for the 2023 season.

Founded in 2013, Midlands-based Kind Wealth is a well-established Financial Advice organisation, comprised of advisers who are committed to providing their clients with the right advice, at the right time, and delivering an outstanding customer experience.

The deal includes the Rapids shirt sleeve sponsorship during this summer’s T20 competition and various other elements of branding around New Road and across the Club’s digital channels.

David Huntbatch, Director & Financial Adviser, Kind Wealth, commented: “I’ve been a Worcestershire supporter all my life. I remember walking from high school with friends after school to come and watch the T20 games. My first job was at New Road too, selling the matchday programmes, so we are very excited to see our brand on the shirts.

“At Kind Wealth, our passion is that good financial planning is life changing. Our clients tell us that we provide them with the reassurance that they need to allow them to focus on enjoying life.

“We’re delighted to be partnering with such an ambitious and family-orientated club. We can’t wait for the new season to begin!”

David Hoskins, Head of Commercial and Operations at Worcestershire, added: “The launch of our new kits is always an exciting moment before every season, and we are incredibly excited to see new partners on our shirts.

“While the shirt branding will be the most prominent part of the sponsorship, we are looking forward to working closely with the team at Kind Wealth to maximise the potential of the partnership for both sides.”